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What's Big White Labubu?

by kevin chai on March 31, 2026

 

 

 

Big White Labubu: The Ultimate Collector's Guide to Zimomo "Angel in Clouds"

In online forums, social media posts, and collector circles, a name has been gaining prominence: "Big White Labubu." Its serene, angelic presence frequently appears in "shelfie" photos and high-end collection showcases. However, a common point of confusion arises: despite the nickname, this stunning piece is not actually a Labubu.

Let's clarify once and for all: what is the "Big White Labubu," and why is it one of the most coveted pieces in The Monsters universe?

 

 

 

1. The Identity: It's Zimomo, Not Labubu

First and foremost, the piece commonly called "Big White Labubu" is officially Zimomo — "Angel in Clouds."

  • The Monsters Universe: Created by Hong Kong artist Kasing Lung, this world features a family of characters. While Labubu is the mischievous, toothy protagonist, Zimomo is another core member, often portrayed as more elegant, serene, and mystical.

  • Role Distinction: Zimomo is not a variant of Labubu but a distinct character with its own narrative and design lineage. It typically has a larger base physique and appears more frequently in premium, large-scale art toy releases.

Therefore, referring to it as a "Labubu" is a popular misnomer, though understandable given Labubu's overarching brand recognition.

 

 

 

2. Deconstructing "Angel in Clouds"

So, what exactly is this version? "Angel in Clouds" is a large-scale, limited-edition vinyl art figure of the Zimomo character.

Its defining characteristics are:

  1. Celestial White Aesthetic: The entire figure is rendered in a pristine, pure white. This stark, monochromatic palette sets it apart from the typically colorful blind-box figures, evoking a sense of purity, peace, and otherworldliness.

  2. Iconic Angel Wings: The most striking feature is the pair of large, gracefully sculpted wings attached to its back. This completes the "angel" motif and creates a powerful silhouette that suggests a figure floating or descending from the clouds—hence the name.

  3. Substantial Display Presence: This is not a small blind box toy. It stands approximately 58cm (nearly 23 inches) tall, making it a true centerpiece display item. Its size is the primary reason for the "Big" in its nickname.

 

 

 

3. Why the Nickname "Big White Labubu" Stuck

The misidentification is widespread for a few key reasons:

  • Brand Recognition: "Labubu" has become a shorthand for many fans to refer to any character from The Monsters world designed by Kasing Lung.

  • Design Language: Zimomo shares the same iconic artistic DNA: large, soulful eyes and a mischievous grin with prominent teeth, making it visually familiar to Labubu fans.

  • Descriptive Simplicity: "Big White Labubu" is an instantly understandable, descriptive name for a piece that is, indeed, big and white.

 

 

 

4. Market Status: A Premium Collectible

"Angel in Clouds" occupies the high end of the collectible market:

  • Release: It was a limited production release, not a mass-market blind box.

  • Original Price: Initially sold for approximately $300 USD through official channels.

  • Secondary Market: As a sought-after grail piece, it sold out quickly. On the secondary market, prices are consistently well above the original retail price, reflecting its status as a display-grade art toy.

  • Audience: It appeals to serious collectors and art toy enthusiasts looking for statement pieces, rather than those chasing the thrill of blind box pulls.

 

 

 

5. The Final Verdict

To set the record straight:

The "Big White Labubu" is officially:

Zimomo — Angel in Clouds

It is a large-scale, limited-edition, all-white vinyl art figure from The Monsters series, designed by Kasing Lung and released by POP MART.

If you see a large, winged, pure-white figure commanding attention on a collector's shelf, you're almost certainly looking at this magnificent Zimomo. It's a testament to the depth and artistry of The Monsters universe beyond its most famous face.


 

 

 

Have you seen the "Angel in Clouds" in person? Is it a grail piece for your collection? Share your thoughts below!

Labubu #Zimomo #AngelInClouds #TheMonsters #POPMART #KasingLung #ArtToy #VinylFigure #GrailPiece #CollectorCommunity

 

 

 

 

 

 

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