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Does Miniso Sell Labubu? What You Need to Know Before You Shop

by kevin chai on May 07, 2026

The Short Answer

No — Miniso does not sell official Labubu products. If you've spotted what looks like a Labubu at a Miniso store, it's almost certainly a similar-looking blind box toy from Miniso's own IP lineup, not the real thing.

Labubu is an exclusive IP owned by Pop Mart (the same company behind Molly, Skullpanda, and Dimoo). Miniso and Pop Mart are actually direct competitors in the blind box and designer toy market — they don't carry each other's products.

Miniso store exterior - affordable lifestyle products retailer

Why the Confusion Exists

Miniso and Pop Mart sell products that look somewhat similar at first glance. Both chains offer:

  • Cute blind box characters
  • Plush keychains and accessories
  • Designer collectible toys with a similar aesthetic
  • Toys targeting young adult collectors

So it's understandable that shoppers sometimes confuse Miniso's own characters (like Wakuku, YOYO, or their Chiikawa and Sanrio collabs) with Labubu. The "ugly-cute" monster style is popular right now, but not every cute monster toy is a Labubu.

Miniso Friends blind box display at Miniso store

How to Tell It's Not Labubu

Legitimate Labubu products from Pop Mart will always have:

  • The official Pop Mart logo and branding on the packaging
  • A scannable authentication code on the base of the figure
  • High-quality paint application and weighted, solid feel
  • Pop Mart's distinctive black and white box design

If the packaging doesn't say "Pop Mart" or "Labubu" by Kasing Lung, it's not the real deal.

Labubu collection cabinet - collector display setup

 

Where to Buy Authentic Labubu in the US

Online

  • popmartus.com — the official US website, best for drop alerts and new releases
  • Pop Mart Amazon Store — verify the seller is listed as "POP MART" to avoid fakes
  • Pop Mart Official App — available on iOS and Android, with restock notifications

In Stores

  • Pop Mart physical stores in major US cities (NYC, LA, San Francisco, Seattle, and more)
  • Pop Mart vending machines (found in malls and urban areas)
  • Hot Topic — selected US locations carry Pop Mart products
  • Barnes & Noble — some locations carry limited Labubu series

What Miniso Actually Sells

Miniso is worth visiting if you're looking for:

  • Blind box toys from their own IPs (Wakuku, YOYO, etc.)
  • Character collabs with Disney, Sanrio, Chiikawa, and other licensed brands
  • Affordable lifestyle products, electronics, and accessories
  • Similar-style plush toys and keychains at lower price points

Their products are fun and affordable — just don't expect to find Labubu there.

Miniso Friends blind boxes - character collectibles

Watch Out for Fakes

Because Labubu is so popular and often sells out, counterfeit versions show up everywhere — flea markets, resale apps, and even some non-specialty retailers. Here's how to protect yourself:

  • Price too good to be true? If it's significantly cheaper than retail (~$6–8 per blind box), it's probably fake
  • Check the seller's reputation — only buy from verified Pop Mart channels or trusted resellers
  • Inspect the figure — real Labubu has a specific weight, paint quality, and packaging detail that knockoffs can't replicate

Bottom Line

Miniso and Pop Mart are competing brands. Miniso does not and cannot sell official Labubu products. If you want the real Labubu, head to popmartus.com, download the Pop Mart app, or visit a Pop Mart store near you. And if you're in a Miniso anyway — their own blind box selection is worth exploring for similar-style collectibles at a friendly price point.

Labubu character collection display

Note: This article is for informational purposes only. Miniso and Pop Mart are independent brands. Always verify product authenticity before purchasing.

 

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